Once upon a time shop owners knew all of their customers by name. As businesses have grown and become digital, those days are now over. While in most cases it’s no longer possible to know each one of your customers, you can use consumer behavior research to learn more about your customers.
Once you understand your customers, it will be easier for you to resonate with them and get more new customers.
Here are 10 simple ways to get more customers using psychology:
1. Knowing the three types of buyers
Regardless of the industry, consumer behavior research shows us that there are fundamentally three types of buyers. Knowing which type of buyer you are dealing with can help you reduce purchasing pain and maximize potential sales.
The three types of buyers are:
These people are able to spend the most money before reaching maximum purchasing pain.
These are the average spenders.
These people spend less …