10 Simple Ways to Get More Customers Using Psychology


Get Customer Through Psychology

Once upon a time shop owners knew all of their customers by name. As businesses have grown and become digital, those days are now over. While in most cases it’s no longer possible to know each one of your customers, you can use consumer behavior research to learn more about your customers.
Once you understand your customers, it will be easier for you to resonate with them and get more new customers.
Here are 10 simple ways to get more customers using psychology:
 
1. Knowing the three types of buyers
Regardless of the industry, consumer behavior research shows us that there are fundamentally three types of buyers. Knowing which type of buyer you are dealing with can help you reduce purchasing pain and maximize potential sales.
The three types of buyers are:
 
 

Spendthrifts (15%)

These people are able to spend the most money before reaching maximum purchasing pain.

Unconflicted (61%)

These are the average spenders.

Tightwads (24%)

These people spend less …

Collabspot publishes whitepaper, Close more deals with 1:1 Marketing automation – a new and effective approach to automation in the sales


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The sales department is the backbone of any organization regardless of their size and business nature. They drive the business, earn customers and ensure that the business keeps moving forward. In the current digital powered era where a large proportion of businesses have shifted to e-commerce, sales team is equipped with a myriad of tools to automate their processes and in doing their job more effectively.
From marketing automation system, CRM and Web Analytics to standard email & calendaring solutions- your sales team need all of them to be at the top of their performance.
 
Why standard marketing automation is not enough?
 
It’s no brainer that converting a website visitor into a qualified lead requires a potential lot of effort from your marketing department. They go through a series of marketing processes from writing blog and landing page copies, search engine optimization, social bookmarking to online advertisement in extracting out potential leads.
Marketing automation …

September’s Happiness Report!


Customer Feedback

It’s time for September’s Happiness Report!
 
 

 

 Why our customers are important
We believe that our customers know what is best. That is why we set a goal last March to deliver Legendary customer service. We’ve listened to feedback, added new features, and fixed some bugs. The result? Collabspot is better than ever!
 

 
What we worked on last September

Improved the task priority
Properly assigned roles to people
Fixed bugs
Added new features.
Improved processes within Support and Development team
Hired a new Sales member who is customer-support focused! Welcome Jules!

 
 
Thank you, Anna!
After staying with Collabspot for two years, Anna, currently our Sales manager, will be leaving this October. We thank her for all the time and effort she’s given to Collabspot.. Thanks, Anna!
 
Customer Feedback
 

 
Top-notch customer service. Timely, professional and friendly. A+.
Mike from Power Tower
 
Your support is amazing, probably the most important thing which is keeping me interested in your product
Lary from LP Solutions
 
Fantastic help everytime with your Support team. …

15 Tips to Manage Email Effectively


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Columnist Marilyn Vos Savant once wrote “email, instant messaging and cell phones give us fabulous communication ability, but because we live and work in our own little worlds, that communication is totally disorganized.
How many of us have felt overwhelmed by our email inbox at times? It’s no wonder – in 2013, we received over 100 billion daily emails (and, believe it or not, not all of them were relevant to our needs.
Consumer and business email accounts totaled nearly 3.9 billion accounts last yearClick To TweetPowered By CoSchedule
, according to technology market research firm The Radicati Group. There is a lot of traffic streaming to our inboxes. So what steps can we take to manage our email messages effectively? We’ve got 15 tips that will help you maintain your sanity.
 
TIP #1 – Use labels, folders & tabs

You’re first step is to create a system for organizing the numerous messages you receive. …

August Happiness Report


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It’s time for August’s Happiness Report!
You are the Guide – not the Hero. One of the biggest mental shifts a business can make is realizing that it is not the hero in the story – the customer is.
– Matt Ragland (How Backcountry creates an Exceptional Customer Service Experience)
 
We learned something very important last August: the measurement of great customer service comes from being a great Guide – not a great Hero. We are not here to save the day – we are here to advise and show the best way to others.
 
What we worked on last August

Our August stats show that we still have so many things to improve on to be great guides. On the other hand, we’ve done many improvements with the way we guide our customers on how to use Collabspot.

New Updates

Our Development team have been really amazing with making Collabspot as user-friendly as possible. Check out our release …

Release notes (August 01 – 29 2014)


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New Feature:
1.) Birthdate field issue – Users can now type the date manually into the field.
2.) Improved notification email sent to users when saving attachments fails – Notification email now includes the email subject when it is available and more clearly states which attachments failed.
 
Released August 6, 2014
( Salesforce version no. 2014.8.6.855 )
 
New Feature:
1.) Support for Multiple Currencies – User can now see all the currencies that they’ve set in Salesforce.

Users will now have the option to choose what currency he wants to use when creating an opportunity to a contact. (As long as those currencies are available in his salesforce instance.)

 
2.) AutoEnable Email Tracking option in Settings – By default, email tracking feature needs to be manually turned on every time a user sends an email.

When this feature is enabled, email tracking is enabled automatically. Users don’t have to worry about turning the email tracking on every time they …

Release notes (July 14 – 24 2014)


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Scheduled July 24, 2014 (2014-07-24)
( SugarCRM 7 Version no. 2014.7.24.1247 )
 
New Features
Implemented Load More function in the sidebar

Users will now have the option to show all the items under each section in the sidebar. (except History and Activities, we excluded this feature for those sections)

Note: The limit is 5 items per section, exceeding this limit will trigger the Load More button to show up and will load the remaining items.
 
Support for other date format in Gmail

Previously, the Language settings on GMail must be set to English (US) for the archived emails on Sugar to show the correct date format. Now, it will show the correct date format when an archived email is viewed on Sugar regardless of what language is set in GMail.

 
Bug Fixes
Added new timezone (San Francisco) for Send Later Feature

You may now use San Francisco as one of the available time zones on this feature.

 
Improved User Experience in …

July Happiness Report


It’s time for July’s Happiness Report!
It’s been five months since we aimed to provide Legendary Customer Service. It’s about time to ask: After all the changes we implemented, are we one step closer to providing legendary customer service?   Here’s a brief rundown of our goals:

Response time should be lowered to 1 hour.
Satisfaction rating should be at 98% – 100%.
Create more documentation.
Improve our internal process.

Without further ado, here’s June’s stats:

During the course of five months, we’ve added new features, fixed some bugs, improved internal processes, and created new documentation. We’ve also improved the way we respond to our customers by being professionally friendly instead of being stiff or overly friendly.

 
We’ve learned that Customer Service is an Art.
“Providing customer service is really easy. Providing REAL customer service is an art.”

Typical customer service processes make a customer feel that a robot is processing their concerns. That should not be the case. A customer must …

Release Notes


“Growth is never by mere chance; it is the result of forces working together.” James Cash Penney

The Collabspot Dev Team have been pretty busy creating new features and fixing bugs! Here’s the result of their effort:
 
Enhancements and New Features
1. Contact Sync in the Sidebar – Added a ‘Sync to Google Contacts’ button in the sidebar when in Contact/Lead’s detailed view. This button is used to sync the associated contact/lead to Google Contacts. This will populate the google contact with contact name, email address, company name, title, phone and address.

If Contact Sync is not Enabled: Users have the option to sync a specific contact to Google, even for a contact not assigned to the user.  ( Users need to grant API permission first in order to use the function, an error message will prompt the user if they haven’t granted permission yet. )

If Contact Sync is Enabled: Immediate Sync, without waiting …

June Happiness Report


It’s time for June’s Happiness Report!
This June, we decided to feature a customer’s feedback. Why? It’s because we’ve had such a busy month and the last thing we expected was a lot of positive feedbacks – and yet we did.
That was why this particular feedback was very interesting – how did we do it with such a small staff? June’s happiness report will be an analysis of how quality customer service can be achieved as long as there are dedicated people working together to help our customers.

What happened in June – from the backend
After releasing Collabspot for Salesforce and Sugar 7.x, we became really busy. Here are the three challenges we focused on.

The Backend

Having a new product means being able to track information from the back end. We spent weeks developing methods to distinguish different CRMs from each other.

New Issues

Having a new product means having a new set of issues …